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LoopSmiths
The studio

We build the technology. For our clients, and for ourselves.

LoopSmiths is an Australian AI venture studio. We build and run the technology behind other businesses, and we start, build and operate software ventures of our own. QuoteSmiths, our take-off and estimating platform for modular construction, is live and trading today.

Two sides to the same business: we run the technology for our clients, and we build and own ventures of our own.

Two sides

One company doing two different things.

It is the fact people get wrong about us most often, so it is the first thing on this page. Neither side is a side project, and the boundary between them is not blurred.

The service

What we run for you

Software, AI systems, automation and integrations, designed and built for your business and then operated on your behalf. You do not get handed a login and a manual. The system runs, and we are the ones keeping it running.

This is a service we sell.

See what we build
The ventures

What we own

Software companies we start, build and operate ourselves. QuoteSmiths is live and trading in Australian modular construction. A second venture, The Concept Realty, is in development. We do not hand a venture over or sell it on at launch.

These are not client work, and they are not for sale as a service.

Look at the ventures
The model

How the studio works.

The same three steps produce every venture we own, and they are the reason we can be trusted with somebody else’s. We do not start from a market we read about, we do not stop at a demo, and we do not leave once it is launched.

  1. Find the problem

    We go looking for the expensive, manual, error-prone work inside an industry we actually understand, not a market we read about.

  2. Build the product

    A small team ships the real thing, in production, with paying users. Determinism where it matters, AI where it helps.

  3. Run the company

    We do not hand the venture over or sell it on at launch. Each one stays ours to operate, support and improve.

One venture is live and trading, the next is in development. Both are on the ventures page, running.

What we hold to

Four rules, not four adjectives.

Every studio says it is passionate and innovative. These are the four things we have actually written down, which means they are the four you can hold us to.

We do not claim what we cannot show
No invented clients, metrics, integrations, capabilities or prices. Where a demo runs on stand-in data we say which figures are real. Parts of this site exist to tell you what we are not going to assert, and that is deliberate.
We stay with what we build
Every venture stays ours to operate, support and improve. The same applies to client systems: building it and running it are one engagement, not a handover.
Deterministic where it matters, AI where it helps
A number that a business is going to act on is produced by an explicit rule, not generated by a model. AI reads, drafts and accelerates. It does not get the last word on arithmetic.
A person approves before a customer sees it
Automation drafts the reply, the follow-up and the report. Someone signs off before it leaves. Anything that fails surfaces as an alert rather than as work nobody hears about again.
The people

Who you are actually dealing with.

LoopSmiths is a small studio. That is a real constraint and we would rather state it than dress it up: the people who scope the work are the people who build it and the people who keep it running afterwards.

  • Thomas

    CEO

  • Ulysses

    CTO

Fuller profiles will go here once there is something to say that we can stand behind. We are not going to write two paragraphs of career history to fill the space.

Where we are

Australian, and remote by design.

LoopSmiths is Australian-based and remote-first. Our ventures serve Australian customers.

We work remotely rather than from a public office, so there is no address on this page to visit. What there is instead is an entity you can look up.

Registered entity
Tenacity Group Pty LtdLoopSmiths is a business of Tenacity Group Pty Ltd, ABN 35 159 369 507. Listed on the Australian Business Register.Look up the ABN
A product you can open
QuoteSmithsLive and trading in Australian modular construction. Built by us, owned by us, run by us. Twenty-five credits free, no card.Open the app
How we operate
Remote-firstAustralian-based, working remotely. Our ventures serve Australian customers, and studio work is scoped per project rather than sold by the hour.

Under Tenacity Group Pty Ltd (ABN 35 159 369 507), Toowoomba QLD, Australia.

That is the company.

If what you need built sounds like the kind of thing we would build for ourselves, that is usually a good sign. Tell us the problem and we will tell you honestly whether we are the right people for it.